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How Jon Gillham Is Rethinking Content Optimization
Content optimization has been a core part of SEO since the earliest days of Google. Over the years, we've watched it evolve from simple checklists to sophisticated scoring tools. But with recent changes to how…
What If OpenAI Bought Chrome?
This week on the Niche Pursuits podcast, Thomas Smith and I tackled everything from major AI headlines to some of our favorite side hustle experiments.
The big story? OpenAI has expressed interest in buying…
How Brad Wayland Turned 125 Course Sales Into a Million-Dollar Business
Brad Wayland’s experience with his pasture farming course is a story of ambition, mistakes, and ultimately, success. Partnering with a well-known influencer in the farming world, Joel Salatin, the course…
Is Meta’s Social Media Empire at Risk?
In today’s episode, we’ve got some major news to dive into, starting with Meta facing a landmark antitrust lawsuit. The Federal Trade Commission (FTC) has filed a case against the tech giant, accusing them of…
Shoppers Are Turning to AI Chatbots Instead of Google. Here’s Why
This week, Jared Bauman and Thomas Smith sit down for another insightful episode of the Niche Pursuits podcast, diving into some major industry shifts.
They talk about how AI search is changing the way…
How CJ Gustafson Built a +60k Subscriber Newsletter as a Side Hustle
What does it take to grow a thriving newsletter with 60,000+ engaged readers all while working full-time as a CFO?
CJ Gustafson, from Mostly Metrics, is on this week’s episode of the Niche Pursuits Podcast…
What Google’s Latest Update Really Means for Small Publishers
When you buy something through one of the links on our site, we may earn an affiliate commission.…
How Jamie Rawsthorne Grew a YouTube Channel to 1 Million Subscribers
In this episode of the Niche Pursuits podcast, Jared Bauman sits down with Jamie Rawsthorne, co-founder of the viral Zach and Jay Show turned YouTube growth strategist, to unpack his wild journey from creating…
Will the Google/Reddit Marriage Work Much Longer?
This week on the Niche Pursuits News Podcast, Jared Bauman and Thomas Smith dive deep into the complicated relationship between Reddit and Google, discuss warnings from Google about scaled content, and have a…
Google Search Volatility Heats Up and These Sites are Winning
Welcome back to another episode of the Niche Pursuits Podcast!
Today Spencer Haws and guest host Thomas Smith discuss the latest in SEO volatility, YouTube growth strategies, and niche website opportunities.…

